Annabel Karmel pledges to change the face of Early Years food in the UK

Globally renowned food expert Annabel Karmel MBE, who reigns as the UK’s No.1 children’s cookery author and worldwide bestseller with six million cookbooks sold, has announced a groundbreaking partnership with leading experts in nursery and primary school catering, the Yum Yum Food Company.

Having supported millions of families across the world on their weaning and feeding journeys, Annabel Karmel is now turning her expert hand to providing a first-class food solution for early years settings in a bid to ensure children are fuelled with the very best nourishment, whilst helping nurseries and schools to reduce food waste and kitchen labour costs.

With over 15 years’ experience in designing healthy, tasty menus for nursery chefs to prepare, she is now taking her mission to support early years settings to a new level by delivering her trusted recipes direct to nurseries.

The Yum Yum Food Company has been delivering fresh, quality menus to early years settings since 2003, specialising in catering for allergies, intolerances and special diets. On a mission to fuel play, learning and development, this expert partnership will see the company’s experienced chefs creating rotational menus that deliver on quality, flavour, nutritional balance, price and service.

Founded by entrepreneur and mum-of-two Abigail Simon, who recognised the challenges faced by many nurseries in terms of kitchen space, resource, time and food expertise, the company’s mission has always been to provide an affordable hot food service to enable every child to flourish.

Annabel Karmel says; “Eating habits and tastes are formed from an early age, so it’s crucial to introduce a good variety of foods at the earliest possible opportunity. Nurseries and primary schools play such an important role in ensuring that children receive the nutritional balance they need for their optimum development and long-term health. That is why I’m so pleased to be working with the Yum Yum Food Company and their team of passionate and experienced chefs.

“Nutritious food also needs to taste good. Serving up something super healthy to a child that doesn’t tick the ‘tasty’ box is likely to be returned to sender. And that’s where my 27 years of expertise comes in; every meal I’ve prepared for The Yum Yum Food Company’s menus is filled with flavour and goodness. There is no compromise.”

The Yum Yum Food Company’s new Annabel Karmel rotational menus will be available to UK nurseries and primary schools from January 2020. Complying with core nutritional standards and guidelines*, settings can choose from frozen, chilled or hot deliveries depending on their requirements.

Commenting further, Abigail Simon says; “The Yum Yum Food Company has an incredible infrastructure in place to support early years settings. We can reduce all kitchen labour costs by negating the need for large numbers of kitchen staff, and because we have a bespoke ordering system in place to allow settings to easily order the correct meal quantities based on the number of children they are catering for each day, we reduce food waste.

“Now, with the most recognised and respected name in the UK for children’s food on board to give children the very best nourishment, we believe we are pushing the boundaries of nursery and primary school catering to become the ultimate one-stop solution” says Abigail.

The Yum Yum Food Company also remains committed to the safeguarding of children with allergies, intolerances and special requirements, via an online system that ensures every child, no matter what their requirement, receives the correct meal to meet their needs.

*The Yum Yum Food Company’s nutrient based standards for the nursery menus have been designed around the guidance provided by the Caroline Walker Trust for Under 5’s. The menus also comply with the current guidelines for nursery schools as set out by the School Food Trust Primary Nutritional Standards.